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BIT to Showcase Instruments with Cutting-Edge AR/VR Technology at 2018 AACC Expo

Chicago, IL – BIT will exhibit at the AACC Annual Meeting & Expo in Chicago, IL (USA) July 31- August 2, 2018 and invites attendees and exhibitors to meet with members of BIT’s global team at their newly designed multi-level booth #3248.

This year marks the 70th AACC Annual Scientific Meeting & Clinical Lab Expo gathering over 850 exhibitors from all over the globe. Attendees come from all levels of practice, including world-renowned scientists who will share cutting-edge topics during the 200+ educational sessions made available during the expo. Along with the influx of information there will also be many new products showcased by world class companies, including BIT.

To demonstrate the impressive range of precision engineered technology solutions, BIT is launching their newly developed AUGMENTED (AR) AND VIRTUAL REALITY (VR) 3D IMMERSIVE EXPERIENCE allowing potential clients and existing partners to virtually experience two of the many instruments completed by BIT and their partners.

The first device in the spotlight will be BIT’s very own SMARTFlex. This small footprint benchtop analyzer is designed to adapt to a variety of assay technologies such as bead-based chemiluminescent immunoassays. Featuring automatic cuvette loading for long walk-away time and, depending on the technology, throughput capabilities of up to 200 tests/h. Through AR goggles the user will be able to interact with the captions and animations of the SMARTFlex instrument 3D hologram in real time. This pre-engineered platform with your assay technologies on board reduces time-to-market and creates easy integration into existing laboratory needs.

The second application will feature a highly-automated breakthrough technology used for routine allergy testing. Through the VR headset, the user will be placed in a custom Laboratory Environment and is able to create its own experience by interacting with the instrument. With this exciting new VR feature, BIT displays their ability to use existing platform materials and patented technologies to create a fully capable instrument filling the development and manufacturing needs of their clients with potential to create an after-sales ‘virtual’ service plan.

BIT is PROUD to also display these collaborations developed and/or manufactured for their esteemed business partners:

Qorvo® Biotechnologies | Bio-Sensor System/ Cartridge Platform
Compact POC Testing Solution designed for processing immunoassays while allowing for broad test & sample flexibility.

MADx | ALEX® Image Xplorer
Imager for the state-of-the-art multiplex ELISA test based on proven immunoassay chemistry and detection methods device. The first in vitro multiplex allergy test allowing simultaneous measurement of total IgE (tlgE) and specific IgE(slgE) against a plethora of allergen extracts and molecular allergens.

Small footprint benchtop 5-Part differential (5DIF) platform hematology analyzer designed to perform at 60 tests per hour throughput. It features a brand-new LED based flow cytometry optical bench that enables a full optical 5-Part differential with enhanced clusters definition.

Learn what BIT can do for you.

This year at the AACC Annual Meeting & Expo, BIT is looking to partner with you in all your product development, manufacturing & after-sales service needs. BIT’s newly designed multi-level booth creates an opportunity to share projects in a confidential and undisturbed environment in an executive meeting room. BIT’s Executive Management and Global Business Development Team will be present at the meeting this year. If you are interested in scheduling a private meeting you are encouraged to email BIT at

BIT provides contract product development, manufacturing and after-sales services, as well as hematology instruments, for life science, medical and IVD instrumentation OEMs. Quality and regulatory standards include GMP, FDA registered, ISO13485, QSR and CE IVD Directive. BIT’s global operations in USA, Germany, France & China deliver precision engineered, cost effective systems solutions. With our clients, we BUILD INNOVATION TOGETHER.


Valentin Kaiser
Global Marketing Manager
Phone: +1 (858) 886 8350